Supplement brand
Higher order value
Average order value
Creator-ad ROAS growth
H2 revenue vs. H1
The challenge
The supplement brand needed to assess its product mix and average order value, and understand whether advertising was helping increase revenue per order.
The approach
Reviewed product mix, average order value, and revenue to inform campaign decisions.
Tested ads using existing creator-partnership content and adjusted spend based on performance.
Assessed ad returns, average order value, and e-commerce revenue together to evaluate business results.
Project led during prior employment; client anonymized. Revenue comparison is H2 against H1.
Bring a problem. Leave with clarity.
In a 60-minute Google Meet, we’ll work through your advertising challenge, examine the available evidence, and discuss which changes deserve priority.
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